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Side Conferences Agenda

Side Conferences Agenda

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September 23th

SCHEDULE

AGENDA

8:00 – 8:30

Congress opening
Participation of WFPMA Council

8:40 – 9:25

Jesús Cochegrús, CEO and founder of eMotion Interactive
“The company and your life as a video game”

9:25 – 9:55

SAP Talk

10:00 – 10:30

Denisse Goldfarb, CEO and founder of “The People Future”
“Humanizing AI / New leadership to redesign talent, culture, and work”

10:40 – 12:40

Networking at the Expo

12:40 – 13:10

Julieta Manzano, commercial head & partner, Mercer Mexico
“The street-smart leader”

13:15 – 13:45

Panel session: “Strategic decision-making… in a data-driven world”
Zahie Edid, general manager of International & Boutiques; El Puerto de Liverpool; Ana Lilia Cervantes, Director of People and Culture Management, GEPP.  Moderator: Tomás Kachadourian, director of New Business and Intelligence, InfoBlock

13:45 – 14:15

Dora Valdez, founder of “LadeRH.com”
“Make it happen”

14:15 – 16:00

Networking at the Expo

16:00 – 16:45

Rodolfo Ramírez, founder & CEO of Redbox
“Keys to innovation for accelerating growth”

16:45 – 17:30

Fons Trompenaars, expert on organizational culture challenges
“Generational diversity, AI, and the role of HR in managing it”

17:30 – 18:00

Networking at the Expo

18:00 – 19:30

Kooltown

September 24th

SCHEDULE

AGENDA

8:00 – 8:40

Sergio Ezama, CHRO of Netflix
“Netflix: the story of a reinvention”

8:40 – 9:10

ESG: challenges and opportunities
Marcela Flores, president of Lockton Mexico / “People Solutions” Leader for Lockton LATAM at Lockton Companies; Adib Estefan, global CHRO of José Cuervo

9:15 – 9:25

BCG Global Survey Findings

Philipp Kolo, partner and associate director, BCG

9:25 – 10:00

Panel session: BCG & WFPMA representatives
Philipp Kolo, partner and associate director, BCG; Kem Peck, president, WFPMA; Anthony Ariganello, president and CEO, CPHR. Moderator: Jorge Jauregui, international relations, Amedirh.

10:00 – 11:30

Networking at the Expo

11:30 – 12:30

Amin Toufani, CEO of T Labs
“From HR to xHR: Exponential Human Readiness”

12:35 – 13:00

Fernando Landeros, president of the Freedom Foundation and the Teletón Mexico Foundation
“Modern slavery”

13:00 – 13:45

Engel Fonseca, CEO of Potenttial Group
“AI Technology and the Future of Work”

13:45 – 14:30

Jorge Rosas, CEO of WeWow
“ACELE-HR-ATION, HR’s new mandate: becoming the organization’s Business Accelerator”

14:30 – 17:00

Networking at the Expo

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September 23th - 24th, 2026 |  Expo Santa Fe, Mexico City